eYeka: Connector between Creators and Brands

9 Feb, 2010, by appsheriff || Topics: Community

eYeka is an online platform that allows all the brands, agencies and the publishers to succeed in their consumer engagement marketing campaigns. By operating the calls for entries against a community of 30.000 quality photographers, graphic designers and video creators, the Eyeka lets the brands to source tailored, quality user-generated content while making sure of the brand control and operating within a defined legal framework.

eyeka share talents

eYeka is one among the leader in consumer engagement. The eYeka effectively has an international community of creative consumers with whom the brands and the agencies can co-research, co-innovate and co-communicate and finally build a direct and authentic connection with their consumers. Some the leading brands and agencies the eYeka serves are Coca-Cola, eBay, Nike, Philips, Hewlett Packard. The eYeka has its offices in France, Singapore and UK.

You can post a media on Eyeka by simply creating an account. By signing in you can enter the My Eyeka section. Then you can click on the upload button to Create a list of your medias to upload, Describe the medias to facilitate the ranking of your medias and their search on the site. And now you can upload by accepting the termas and conditions and clicking on the Send button. The progress of uploading is indicated by a red bar in the download list that is created.

Once the media is uploaded, you can supplement their information such as title, keywords, description to gain visibility on the site. This is optional. Now your uploaded medias will be visible on your page.
In eYeka you can have a basic storage space of 2gb. This space can be increased by contacting them! A call for entries is an invitation that is extended to the video-makers, photographers and others whether amateurs or professionals to submit the works that is already created or shot on purpose. These should follow an ad-hoc brief which sets the target, topic, duration, type of media and the format.

The different media viewing systems on Eyeka are represented by three labels such as Small thumbnails- if you want a quick overview, Medium thumbnails- if you want to see the whole media and Eyeka’s player where the media can be broadcasted as a slide show. The Eyeka ’s player can be viewed in full-screen.

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3 Responses so far | Have Your Say!

  1. great article! ( i’m eYeka’s community manager ;) . just a small update, there’s 75 000 creators on the site. Cheers

  2. no bad no bad=)

  3. Thanks for that article! Another update: eYeka community is now about to reach the 150.000 members milestone ;)

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